Pretty quickly, the books started filling up with orders for wedding invitations and Christmas cards. She hired an assistant. She rented studio space. But eventually her success became a loss for Etsy.
"I love Etsy. I was able to make sales that I’m sure I never would have been able to make if I had attempted to, say, create my own website," Noss says.
Many handicrafters use natural, even entirely indigenous, materials while others may prefer modern, non-traditional materials, and even upcycle industrial materials. The individual artisanship of a handicrafted item is the paramount criterion; those made by mass production or machines are not handicraft goods.
Like folk art, handicraft output often has cultural and/or religious significance, and increasingly may have a political message as well, as in craftivism.
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